- Direct Orders happen when a customer interacts with a Popclip (like adding a product to their cart) and completes checkout.
- Indirect Orders happen when a customer purchases non-Popclip products as part of an order that also includes items linked to a Popclip.
- Influenced Orders occur when a customer views a Popclip and makes a purchase within the next three days.
To know more about Popclips Insights, click here.